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#121: Tiko (aka Jayden) and his manager Robert (pt. 2 of 2)

6/12/2021

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This week on the podcast is part two with teenage YouTube star Tiko. His real-life name is Jayden, and he and his father Robert join us in a two-part interview releasing on June 7 and 14.  They will describe the transition from a teen making videos for fun, to becoming a viral sensation with hundreds of millions of downloads, to being represented by William Morris Endeavor Agency. It's a departure from most of our interviews in that Jayden's success happened almost literally overnight. Lots of great information for other young people interested in being content creators.
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Show Notes:

Tiko
https://www.youtube.com/channel/UCW0wEGsLzmIgvQDOXgaz4vg

Fortnite
https://www.epicgames.com/fortnite/en-US/home
Voice Changer
https://en.wikipedia.org/wiki/Voice_changer

Spotify
https://www.spotify.com/us/
 
Copyright
https://www.copyright.gov
 
Spotify Viral 50 Global
https://spotifycharts.com/viral/
 
Youtube Top 10 Creators
https://www.youtube.com/trends/report/top-lists/#top-creators
 
Youtuber
https://en.wikipedia.org/wiki/YouTuber
 
Streamers
https://en.wikipedia.org/wiki/Online_streamer
 
Fish Army
https://youtube.fandom.com/wiki/Tiko
 
Lego
https://en.wikipedia.org/wiki/The_Lego_Group
 
Work for Hire
https://en.wikipedia.org/wiki/Work_for_hire
 
Beat Producers
https://www.bbc.com/worklife/article/20191126-the-hidden-beat-makers-behind-musics-big-hits
 
Producers Agreement
https://www.musiccontracts.com/music-production-contracts
 
Gaming
https://en.wikipedia.org/wiki/Gaming
 
Platform
https://en.wikipedia.org/wiki/Platform
 
Creative Agency
https://www.indeed.com/career-advice/finding-a-job/what-is-a-creative-agency
 
Concert Pianist
https://en.wikipedia.org/wiki/Pianist
 
mtheory
https://mtheory.com
 
ONErpm
https://onerpm.com

William Morris Endeavor Agency
https://www.wmeagency.com
 
Music Business Handbook
https://us.sagepub.com/en-us/nam/music-business-handbook-and-career-guide/book259151
 
All You Need to Know About the Music Business
https://us.sagepub.com/en-us/nam/music-business-handbook-and-career-guide/book259151
 
Music Publishing
https://en.wikipedia.org/wiki/Music_publisher
 
The Plain & Simple Guide To Music Publishing
https://www.wixenmusic.com/publishing-101/music-publishing-primer/
 
Billboard
https://www.billboard.com
 
Tubefilter
https://www.tubefilter.com
 
Variety
https://variety.com
 
Twitter
https://en.wikipedia.org/wiki/Twitter
 
Reddit
https://en.wikipedia.org/wiki/Reddit
 
VFW Hall
https://en.wikipedia.org/wiki/Veterans_of_Foreign_Wars
 
Preston
https://www.youtube.com/user/PrestonPlayz
 
Arts (Music) Advocacy
https://www.theperformingartsalliance.org/tool-kit/advocacy-basics
 
Influencers
https://en.wikipedia.org/wiki/Influencer_marketing
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